Our story

Pieva is a slow fashion brand founded by two sisters,  connected by a shared desire to bring more care and beauty into the everyday. We design fewer pieces, made to last — clothing that feels right, wears well, and lasts more than a season.

Our name, Pieva, comes from the Lithuanian word for meadow — a quiet, open space where simplicity and beauty exist without effort. It’s this sense of ease, elegance and natural harmony that guides us — in how we design, what we choose to work with, and the pace we follow.

The idea began with quiet observations: what we wear, what our friends and family choose to buy, and how long those pieces stay in our lives. We started asking ourselves: 

Where does this garment come from? 
What is it made of? 
How does it feel on our skin?
What footprint does it leave behind?

Pieva grew out of those questions, shaped by the principles of minimalism, conscious consumption, and the belief in quality over quantity. We wanted to create garments that didn’t ask for compromise — that didn’t make you choose between aesthetics and ethics, quality or price, between timelessness and affordability.

Every piece you find here has been designed and curated with care. We are involved in every step: from sourcing fabrics and selecting the right threads, to shaping the silhouette and overseeing production, until the moment it reaches your wardrobe.

 

sustainability

We believe true sustainability begins with longevity — in design, in materials, and in relationships.

Here’s how we put that into practice:

Natural Materials – We take fabric sourcing steps very seriously and we go the extra mile (or few more). We do this to ensure that materials we use, and their compositions are not only sustainable, but also resilient and breathable.

Made to Order – We don’t overproduce. All of our garments are made to order or in small, demand-based batches, reducing waste and excess inventory.

Timeless Design – We design for longevity. We focus on pieces that can be worn year after year, not just for one trend cycle.

Local & Transparent Production – Each garment is made in collaboration with local ateliers, with whom we share close relationships. We are proud of every hand involved in the process.

Low Impact Packaging – All orders are shipped in plastic-free, recyclable or compostable packaging — minimal and mindful, just like our garments.

Minimum Waste Concept – We aim to use every centimeter of the fabric, which usually is seen as a waste, and instead produce smaller accessories and pieces.

our Fabrics

Why choose clothing made from sustainable materials?

Because it matters.

Sustainable fabrics breathe better. They last longer. They break down naturally. They’re gentler on your skin, and kinder to the planet. Sustainable fabrics are much less harmful to the environment and people compared to most synthetic materials. They’re made from renewable, biodegradable resources and typically require fewer chemicals during production. In contrast, synthetic fibers like polyester release microplastics into the water when washed — impacting not only nature and wildlife, but also human health through the water cycle.

Choosing sustainable means choosing health, comfort, and a slower, more thoughtful rhythm of consumption — one that values fewer but better.

Every Pieva garment is designed to live with you — not just for one season, but for many to come. We’re involved in every detail, from fabric sourcing to final stitch, ensuring that what you wear carries not just beauty, but integrity.

This is our story.
And maybe, it’s yours too.

Curious about what we use? Discover the fabrics behind every Pieva piece  

Read more about our materials

Linen is an extremely strong, lightweight fabric made from the flax plant. Linen fabrics have a textured pattern, which gives clothing a nicer look. It is much more rigid, but lasts longer than cotton or other textiles.  However, one should be aware that clothes made from linen tend to wrinkle slightly easier, due to the stiffness of the fabric. 

With every wash, linen becomes softer, and its natural beauty is enhanced. Wash in lukewarm or cold water and if possible, use mild soap or bio- detergent to maintain the colour of your piece. We recommend avoiding bleaching linen as the harsh chemicals damage and degrade the fibres of the cloth. 

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Biodegradable

Materials, such as cotton or linen are 100% biodegradable, meaning that the material completely dissolves into carbon, oxygen, hydrogen, and further minerals, also does it much faster compared with synthetic fibres, leaving no waste and reconnecting with nature. 

Longevity

Natural fabrics are more durable. Combined with a high quality oriented production process it allows to create garments that maintain their characteristics longer, and helps to reduce the need to buy yet another piece.  

However, it is also important to take proper care of your clothing. You can read more about the product’s care down below. 

Sensation

Natural fabrics usually are more pleasant to touch, are softer and more breathable. They require fewer chemicals in the production process and therefore are more suitable for allergy sufferers. 

GOTS CERTIFIED

The Global Organic Textile Standard (GOTS) is recognized as the world’s leading processing standard for textiles made from organic fibres. Only textile products that contain a minimum of 70% organic fibres can become GOTS certified. All chemical inputs such as dyestuffs must meet certain environmental criteria. 

CARE OF THE PRODUCTS

We believe that durability of clothing can be extended, if proper care is applied. A good care allows clothes to remain in its best shape for a longer period meaning, you will be able to enjoy the garment for longer. Therefore, we would like to suggest some tips & tricks, based on material type, that can help you to extend the durability of our clothing. 

 To keep your clothes looking beautiful and lasting for seasons to come:

  • Hand wash or machine wash cold on a gentle cycle
  • Turn the garment inside out, to prevent fading or damage
  • Use a mild, eco-friendly detergent
  • Do not bleach or use harsh chemicals
  • Reshape and lay flat to dry or hang in the shade — avoid tumble drying
  • Iron on medium-high heat with steam; for best results, always iron inside out
  • For delicate fabrics we suggest ironing over the light fabric, to prevent gloss or damage
  • Store folded or hanging in a cool, dry place, away from direct sunlight to preserve color and fabric integrity

These pieces are crafted with care and intention. Treat them gently, and they will reward you with timeless wear and enduring beauty.

NOT JUST ANOTHER FASHION BRAND

Sustainability is at the heart of what we do but we also want to make you look really, really good. Want to know more and get 10% off your first order?